Hello and welcome to this course on marketing automation.
Marketing automation is the process of simplify marketing. The goal of marketing automation is to streamline marketing efforts and to make them more effective with the help of technology.
In this course we’re going to cover how to increase your sales by leveraging automation workflows. This course is divided into three modules.
Module one is an overview of automation concepts and tools.
Module two covers common automation workflows and campaigns.
Module three teaches you how to build your first workflow from scratch.
By the time this course is over, you’ll know how to effectively use marketing automation for your business.